Your content marketing strategy influences how you reach your audience. If you don’t have a content strategy, now’s the time to create one. Many businesses feel overwhelmed about where to…
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The 31 Best Homepage Design Examples and Ideas for Your Website
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The Anatomy of the Perfect Infographic
In the past 5 years, the term “infographic” has seen an impeccable rise in trend. Image Source
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How to Use a Brand Evangelist to Skyrocket Your Sales
Brand evangelism isn’t a new marketing technique, but it has evolved quite a bit over the last few years. Most people who hear about “brand…
5 Subtle Tricks That Inc. 500 Companies Use to Increase Conversion
The fastest-growing companies in the USA are hyper-successful for more than just the obvious reasons, such as that they provide good value. They also make…
How to Use the Word “Free” in Your Marketing Without Losing Credibility
Marketers use the word “free” so often that it has nearly lost its power. Free is a word that has enormous psychological appeal. But when…
7 Psychological Triggers for Mind-Blowing Conversions, Sales and Growth
The world of online selling is drowning in data. From analytics dashboards to visualizations tools to A/B testing suites to automated marketing solutions, just keeping…
23 Conversion-Boosting WordPress Plugins
WordPress rules the web. The latest stats show that: 25% of the top 10 million sites by Alexa rank use WordPress every 74 seconds a…
5 AdWords Extensions You Should Be Using to Improve Conversion Rates
AdWords is a beast to manage. First, you have to do extensive keyword research to find the terms that will work the best for your…
The Anatomy of The Perfect Mobile Ecommerce Checkout Page
A significant amount of testing, articles and research has been poured into the subject of the optimal ecommerce checkout flow in the UX and CRO…
Want to Boost Conversions? Get Employees Involved in Content Creation
Your content. You know it has to be the right mix to not only attract visitors, but convert them as well. You may be writing…
What The Queen Can Teach You About Email Marketing
In the UK there’s a quaint tradition of relatives applying for a congratulatory card from the Queen when family members reach their 100th birthday or…
What You Know About Shopping Cart Abandonment Has Changed Again
Anyone else fed up of hearing about shopping cart abandonment? Me too. So why, you might ask, am I writing this piece on the very…
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