A Click Map Shows Where Users Struggle (+ How to Fix It)
To use the info in a clickmap to improve your website experience and effectiveness, you have to know how to interpret what you see.
Conversion
Ugly Websites That Are Actually Superbly Designed to Make $
What makes a website beautiful? No, wait. A better question. Why does it matter if it is? Like dating, too many people are caught up
The Lead Magnet Is Evolving—Here’s 16 Fresh Ideas
These days, a lead magnet should be shareable on social media, easy to consume on mobile devices, and compelling enough to stand out in search
7 Pricing Page Examples (+ 7 Tactics for Yours)
A pricing page for a software-as-a-service (SaaS) company is a webpage that lays out all the subscription plans or pricing options. After the homepage, the
Copy Our Proven Conversion Rate Optimization Checklist
This conversion optimization rate (CRO) checklist is designed to help absolutely anyone audit their site and make the most out of their traffic. I did
A/B Testing Basics: How to Get Valid, Actionable Results
If you’re not A/B testing your site, you’re leaving money on the table. The only way to truly evaluate your conversion funnel and marketing campaign
The 10 Best About Us Page Examples on the Internet
We didn’t just grab a bunch of random about us page examples for this piece. We found the absolute best examples—the website about us pages
The Top 3 Hotjar Alternatives Everyone Is Talking About
Hotjar is a great tool for website optimization, but some marketers may need something a little different. If that’s you, here are 21 Hotjar alternatives.