Your content marketing strategy influences how you reach your audience. If you don’t have a content strategy, now’s the time to create one. Many businesses feel overwhelmed about where to…
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The 31 Best Homepage Design Examples and Ideas for Your Website
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How to Use Colors for More Effective Landing Pages
We all know that colors play a large role in our marketing efforts, but have you ever taken a closer look at how color may…
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5 Ways to Make a Splash with Social Customer Service
Brands use their social media platforms for many things: launching new products sharing interesting content generating buzz with compelling infographics And some of them even…
Your Simple 5-Point Checklist For Better Converting Copy
Want to make sure your copy has the best chance of converting? Then you’ll want to review it before you test it. You want to…
6 Of My All-Time Favorite Conversion Rate Optimization Case Studies
Want to start conversion testing on your website, but don’t know where to start? Don’t worry, I’ve got you covered. In this article, we’ll break…
What Conversion Tactics Will Make the Biggest Bottom-Line Difference in 2014?
Yesterday, I told you about 13 Conversion Optimization experts you need to follow. Today, I want to share their top tips for getting better marketing…
A Warning to Ecommerce Startups: The Future of Online is Offline
When ecommerce first took the world by storm in the late ’90s and early 2000s, cutting edge marketers knew that the “information superhighway” was the…
Crazy Egg’s Hard-Boiled Guide to Holiday eCommerce
Have you ever wished you could have a direct, easy-to-follow guide to improve your site and increase conversion rates over the holidays? The race to…
How to Use Features and Benefits to Gain Higher Conversions
You’ve likely heard about features and benefits, but do you know which one to use to get the best results—and how to do it? Well,…
Need Exposure? 4 Simple Ways to Get More Social Influence
When you own any kind of business, your success depends on increasing your social influence or gaining exposure. It’s a no-brainer, really… With more exposure,…
Which Email Keywords Get the Highest Open and Click-Through Rates?
We’re fast approaching the 2013 holiday shopping season and marketing teams around the world have been shifting into gear as early as September to be…
Responsive Web Design: 6 Tips to Improve Performance and UX
2013 has seen a significant increase in the number of people turning to Responsive Web Design as a solution to deliver a consistent experience across…
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