Website Heatmaps

See where visitors are interacting with your site, so you can optimize page design and drive more conversions.

  • Five ways to view and segment data for richer detail
  • No sampling for greater data precision
  • Unlimited website domains included
  • US-based support team

Install in minutes  •  Free 30 day trial  •  Cancel anytime

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Poor page design creates worse experiences and converts fewer customers

  • Excessive content distracts visitors from your best-performing offers
  • Confusing layouts and errors create user frustration
  • Slow page load times drive users to leave, hurting SEO rankings

Website heatmaps help you see where to improve each page

  • Locate top-performing offers

    High-click links are your most valuable content. Drive more attention to these and reduce friction to convert.

  • Remove barriers to conversion

    Low-performing content often distracts users from higher-impact offers, or hides those offers by pushing them down the page. Either move distractions elsewhere or remove them.

  • Find where users get frustrated

    Users rage click when they want to engage — but encounter dead space, missing links, slow loading, and more. Fix obstacles getting in their way.

Five ways to visualize, segment, and export your data

Click Maps

See which parts of each webpage are attracting the most activity. The more clicks an area receives, the brighter (or hotter) its color will be.

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Scroll Maps

Know how far visitors are scrolling down, and which content they’re not seeing. Useful when deciding where to put buttons, forms, and other CTAs.

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Confetti Maps

Get a precise look at individual clicks. Color-coded dots represent clicks that can be segmented by: traffic source, operating system, UTM parameters, and 17 other metrics.

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Overlay Maps

Drill into click metrics for specific elements. This helps isolate each element’s impact on visitor behavior, and makes segmentation easy. Useful when deciding which CTAs are most popular.

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List Maps

A purely numerical report of the number of clicks on each page element. Ideal for when you want to export and slice the raw data yourself.

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Compare your heatmaps by audience segment

Behavior on your website can vary widely, based on who your users are and where they came from. Our Heatmap filters provide clarity on which users are driving the most engagement and conversions on your website.

Segment and export Heatmap data, based on 20+ audience filters covering:

  • Date Range
  • Traffic Source / UTM Parameters
  • User Types
  • Device
  • Conversion Goals
  • Your Custom Variables

Crazy Egg is the highest-ROI platform for
website optimization

  • All-in-one tools for Analytics and Conversion Testing

    Run unlimited A/B Testing and deploy automated Conversion Offers on your pages, helping you take Heatmap insights and put them into action.

  • The best-value pricing

    Crazy Egg only prices based on the pages you need to track, so you get the most value. Plans start at 150,000 tracked pageviews per month, with unlimited domains.

  • Priority Support

    Our US-based support team provides responsive coverage in all time zones.

Generate your first free heatmaps in three steps

  • 1 Create your free account
  • 2 Install just one tracking script (or use a tag manager)
  • 3 Select pages to track
Try Crazy Egg Heatmaps for
Free

Install in minutes  •  Free 30 day trial  •  Cancel anytime