The Daily Egg

A Step-by-Step Guide to Develop a Content Marketing Strategy That Converts

Your content marketing strategy influences how you reach your audience. If you don’t have a content strategy, now’s the time to create one. Many businesses feel overwhelmed about where to…

SEO

Are Your Keyword Rankings You See On Google Correct?

Have you ever doubted Google? When it comes to the keyword ranking accuracy, we can be skeptical about rank tracker tools we use or SEOs…

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Analytics

How to Setup Google AMP Webpages with Google Analytics Tracking

If you have been following Google’s changes recently, you may have noticed that they became obsessed with mobile web. And there are a couple of…

Copywriting

The Five Sales Letters Every Marketer Should Know, Hands Down

If you want your visitors to buy, instead of bouncing off your site like a basketball… Ask yourself: What’s missing from my funnel? What’s missing…

Analytics

How to Optimize User Experience & Conversion Paths in Google Analytics

If you’ve been keeping up with any thought leaders over the last few months, you know that we are all talking about user experience. The…

SEO

What Are the SEO Benefits of XML & HTML Sitemaps?

A sitemap is (usually) an XML document, containing a list of pages on your website that you have chosen to tell Google and other search…

Infographics

Infographic: How to Build a Loyal Audience on the Web

There are two ways to do marketing. Throw money at ads and gush out content hoping some sort of ROI will be made. Build a…

Marketing

How Emotional Motivators Can Drive Authentic Brand Growth

We all remember what happened when Apple CEO Steve Jobs passed away, hundreds of thousands of people voluntarily lined up outside of Apple stores, flowers…