Conversion

If you’re not using online video, you’re missing out. Last year, videos accounted for half of all mobile data traffic, says CISCO, and while people…

You see them everywhere these days—oversized images used for product hero shots, or a large photo as a background image in lieu of whitespace. Using

As a savvy digital marketer, you probably already know the value of content marketing. You probably also know it involves the creation and distribution of

Want to start conversion testing on your website, but don’t know where to start? Don’t worry, I’ve got you covered. In this article, we’ll break

You’ve likely heard about features and benefits, but do you know which one to use to get the best results—and how to do it? Well,

How do you get customer reviews that help you achieve conversion rates as high as 68.7%? In today’s consumer centric world, Aileen Lee, Partner at venture

Regardless of what many businesses believe, a guarantee is more than a promise to return the prospect’s money. The right guarantee builds relationships with your

If used correctly and as part of your overall customer service plan, live chat software has the ability to increase conversion rates by giving customers