Best Email Autoresponders

A good email autoresponder makes it easy to scale your business and marketing efforts. After weeks of research reviewing dozens of email tools, we narrowed down just nine options that we can recommend with confidence. Constant Contact is the best email autoresponder for most people due to its affordable pricing, beautiful email designer, and sleek campaign management features. Get better open rates and increase conversions without breaking the bank.

The Best Email Autoresponder for Most

Constant Contact has been in the email marketing game for many years, but unlike some of the other old-timers, they constantly update their tools. This is a deep platform that feels modern and connects with many other popular tools.

It saves tons of time building, sending, tracking, and optimizing your email marketing campaigns. Run A/B tests, segment your audience, personalize campaigns–it’s all a few clicks away. Try Constant Contact free for 60 days, no credit card required.

The 9 Best Email Autoresponders to Consider:

1. Constant Contact – Best for most
2. Brevo (formerly Sendinblue) – Best email and SMS marketing
3. HubSpot – Best one-stop-shop CRM software
4. Moosend – Best for scalable automation
5. Omnisend – Best email autoresponder for ecommerce
6. GetResponse – Most flexible email autoresponder
7. SendPulse – Best for multi-channel marketing
8. Convertkit – Best for bloggers and podcasters
9. VerticalResponse – Best for nonprofits

When Does It Make Sense to Invest in an Email Autoresponder?

Businesses of all stripes, even if they’re brand-new, should focus on developing an email strategy that not only raises brand awareness but drives revenue.

Consumers can enjoy getting emails when you’re offering deals or valuable information. As long as your email content is on point, you can get approximately $42 in return for every $1 you spend on email marketing. 

An email autoresponder helps you scale your efforts up, allowing you to make more money via email with less risk of blowing your budget on paltry results.

They help streamline and automate email sequences that you can plan, write, and schedule in advance. That saves you valuable time and gives you the ability to show up in your audience’s inboxes at the right time.

If you have been cold emailing and not getting any results, chances are your emails aren’t reaching the destination. If you want that to stop, you need a trusted provider to get you in the inbox.

From welcome emails and sales sequences to milestone celebrations, upsells, and abandoned cart reminders, email autoresponders are an excellent idea for businesses of all shapes and sizes. And will increase revenue almost without fail.

The bottom line: If you want to start or grow an email list, make more sales as an ecommerce store or service provider, or nurture visitor relationships, you need an email autoresponder. Plus, most providers have a free plan you can get started with as well. So, there’s nothing for you to lose. 

#1 – Constant Contact — The Best for Most

Constant Contact has helped thousands of companies grow faster while cutting down on busy work. This is one of the most trusted autoresponder solutions in the business, and you can try it free for 60 days without putting down a credit card.

You’ll get access to a wide array of automation tools. Build out elaborate welcome sequences for new subscribers, create finely segmented drip campaigns, and set up custom triggers to keep prospects moving along their sales journey, all with Constant Contact’s Standard plan.

The autoresponder capability is no joke, but what if you’re starting with a thin list? Segmentation doesn’t do much when you only have a handful of email addresses to send to.

Not to worry—Constant Contact has list-building tools to help you capture more leads until your sales funnel is bursting at the seams with prospects.

First, you can easily integrate Constant Contact’s signup forms onto your websites and landing pages. It takes no time at all to build and add a form, which can be fully customized. Not only can you set custom fields for any information, but you can also set behavioral triggers for when forms are displayed so it always shows up to visitors at the exact right time.

Plus, if you’re really starting from scratch, you can use Constant Contact’s AI-driven site builder to create a better home on the web for your business or campaign.

More of a trade show or in-person sales operation? No problem—you can add contacts with just a couple taps from your tablet or mobile device. Or, put the power in prospects’ hands by setting up text-to-join. All they have to do is send a quick SMS message and they’re in your list.

If you’ve already run into dead ends on how to build your list, Constant Contact’s helpline is available to help you strategize new ways to grow it. Just call 1-888-IDK-MKTG and you’ll be able to have a one-on-one call with a Constant Contact Marketing Advisor.

If your sales funnel is feeling a little light on leads, go with a tool that helps you send both better emails and more of them. Get started with a 60-day free trial of Constant Contact today.

#2 – Brevo (formerly Sendinblue) — The Best Email and SMS Marketing

If you’re looking for an all-in-one tool that helps you automate SMS (pre-paid pricing), live chat, and email marketing, Brevo (formerly Sendinblue) is the best choice. All three communication methods are included in every package (even the free plan).  This is what sets them apart from every other provider on this list and is a clear choice for most users looking to get started with an email autoresponder.

The other benefit of this is that you don’t have to pay separately or navigate any confusing pricing pages to get what you need. 

With Brevo, everything is simple, transparent, and straightforward. Which anyone getting started needs.

Every plan includes everything you need to communicate and personalize your message, convert visitors into leads, and continuously improve your processes. So, it goes beyond the basics of an email autoresponder. 

Plus, you get access to features like:

• Email, SMS, and chat all in one place
• Customer and lead management
• Advanced contact segmentation
• Powerful marketing automations
• Landing pages and signup forms
• Email heat maps
• A/B testing
• Real-time statistics
• Send-time optimization

None of the options on this list combine such a powerful email marketing tool with SMS and chat included in every plan. 

But keep in mind that SMS works on a pre-paid basis. So, you buy credits in advance and use them as you like. 

Their free forever plan includes 300 emails a day with unlimited contacts and basic email autoresponder features. However, their paid plans are also extremely affordable for businesses of all sizes. Those plans include:

• Starter — Starting at $25 per month
• Business — Starting at $65 per month
• Brevo+ — Custom pricing only

Each plan also includes unlimited contacts and only limits the number of emails you’re allowed to send every month. This is quite different from the other options on this list since most providers charge based on the number of subscribers.

You can also buy email credits if you need to send more than your plan allows. SMS messaging depends on where your recipients live, and you can buy credits to send as many as you want to. Plus, your credits never expire.

Sign up for a free forever plan to take Brevo for a test drive today! And see why this best for most recommendation will change how you do business online.

#3 – Hubspot — The Best One-Stop-Shop CRM Software

CRM software goes beyond the basics of email marketing. However, it’s an important tool that lets you turn qualified leads into paying customers.

Email marketing is typically top of the funnel, whereas CRM software is for those leads at the bottom of the funnel, ready to make a purchase. So, if you don’t already have a CRM tool, HubSpot is an excellent choice.

And the best part? Basic email autoresponder features come included with a full-fledged CRM… for free.

On HubSpot’s free plan, you get:

• Up to 2,000 emails per month
• One automated email after a form submission
• Contact management
• Contact website activity
• Gmail and Outlook integrations
• Ticketing (for customer service)
• Standalone, pop-up, and embedded forms
• 200 real-time email tracking notifications per month
• Up to five reusable email templates
• Five canned snippet responses
• Drag and drop landing page builder
• List segmentation

So, you get a ton of features for free. However, if you need higher limits or more advanced features, you can upgrade to a paid plan starting at $45 per month.

Their other paid plans start at $800 per month and $3,200 per month. You can add new user accounts and more contacts for a small monthly fee, as well. So, you don’t necessarily need to jump to the $800 plan to manage a larger list.

If you only need autoresponder and email marketing features, there are more affordable options on this list. However, it’s a very smart choice if you need CRM features as well.

Sign up for a free forever plan to take HubSpot for a test drive today!

#4 – Moosend — The Best Email Autoresponder for Scalability

If you’re a fast-growth business looking for an email autoresponder that scales alongside your business, Moosend is a perfect choice. It’s incredibly affordable for small businesses and completely packed full of useful marketing automation features. 

Brands like Dominos, TedX, and Gucci trust them to help them grow their businesses. And it’s way more than just an autoresponder. 

From drag-and-drop email design to split A/B testing, Moosend offers everything you need to connect with and nurture your audience on a personal level from the moment they join your mailing list. 

Furthermore, they offer specialized solutions for ecommerce, agencies, travel, publishers/bloggers, and SaaS businesses. So regardless of your industry, Moosend has something for you. 

With your monthly subscription, you get access to powerful features, including:

• List segmentation and management tools
• Email automation templates
• Visual automation editor
• Website and user tracking
• Advanced personalization
• Weather-based recommendations
• Product recommendations
• Landing pages and templates
• GDPR compliant forms
• 100+ integrations

Plus, they offer video tutorials, an extensive knowledge-base, and live customer support on every plan, so you never have to worry about going through the process alone. 

Moosend’s pricing is what makes it perfect for fast-growth businesses. It’s based on the number of subscribers you have on your list. So, as your list grows, the platform scales with you. 

The free plan includes everything you need to get started (except landing pages and transactional emails). It’s a great place to start, but their Pro plan starts at $9 per month for up to 500 subscribers, making it extremely accessible for everyone.

They also offer an enterprise plan for large businesses with unique needs. 

Sign up for a free forever plan to see if Moosend is right for you!

#5 – Omnisend — The Best for Ecommerce Stores

Omnisend specializes in ecommerce marketing automation, making it the best solution for online stores of all sizes. The platform is tailor-made to help ecommerce businesses make more sales without adding more to their plate. 

And according to their homepage, their automations produce 335% higher conversions compared to traditional email marketing campaigns. 

With Omnisend, you can drive more sales with personalized and automated messages, greet and nurture leads with a welcome sequence, and send the right emails to the right people at the right time with advanced list targeting/segmentation. 

You can also pay a bit extra and get SMS communications, as well. 

Furthermore, they provide robust autoresponder features for customers and leads at every step of the journey from visitor to repeat buyer, including:

• Customizable forms and signup boxes
• Visual sales automation builder
• Behavior-based triggers
• Conditional content blocks
• Advanced segmentation
• Cross-sells and upsells
• Landing pages
• Product recommendations
• Cart abandonment
• Visitor tracking
• Order confirmations
• Feedback requests

The platform includes everything you need to automate your entire email marketing process to generate more revenue and build personalized relationships with the right people. 

Furthermore, they offer one-click integrations with most major ecommerce platforms, including Shopify, BigCommerce, Magento, and WooCommerce. So, you can pull data you’re already collecting and use it to improve email targeting across your entire business. 

Omnisend offers a free plan that includes up to 500 emails per month. It also comes with signup forms, email templates, customer analytics, and other features and functionality found in the paid plans. The only thing missing is advanced reporting.

So, if advanced reporting is something you definitely want, we highly recommend upgrading to a paid plan to access that functionality. Pricing depends on the number of subscribers you have, with plans including:

• Free — The Free tier allows you to maintain up to 250 contacts and to send up to 500 emails per month.
• Standard — For up to 500 contacts and 6,000 emails per month, you will pay $16 per month. The price increases to $35 per month for up to 2,500 contacts and 30,000 emails per month and to $115 per month for up to 10,000 contacts and 120,000 emails per month.
• Pro — All subscribers to the Pro level receive an unlimited number of emails. The starting price for the Pro tier is $59 per month for up to 2,500 contacts. It rises to $150 per month for up to 10,000 contacts and $370 per month for up to 25,000 contacts. You pay $1,150 per month for up to 100,000 contacts.

If you need more than 150,000 contacts, you will need to contact Omnisend for a price quote.

You can also add an SMS subscription plan or buy individual credits with pricing based on where the recipient lives.

Get started for free and see if Omnisend is right for you!

#6 – GetResponse — The Most Flexible Email Autoresponder

GetResponse is an all-in-one email marketing platform built to help you grow your audience, engage with customers, and make more money online with out having to hire huge team to manage it all. And more than 100,000+ businesses trust them to help them do just that. 

Furthermore, they’re GDPR compliant, and they offer award-winning 24/7 customer support in eight different languages. 

And the GetResponse platform is flexible enough to handle several different roles (i.e., entrepreneurs, marketers, managers, and enterprise companies) within any industry you can imagine. 

With your subscription, you get a wide variety of features, including landing pages, sales funnels, list management, signup forms, analytics, automations, and more. However, their autoresponder features are second to none, with features like:

• Drag and drop email creator
• Pre-built design templates
• Advanced delivery options
• Mobile preview
• List and calendar views
• Automated customer journeys
• Behavior-based triggers

With GetResponse’s autoresponder, you can connect and build relationships with new subscribers, all without lifting a finger. 

Plus, you can sell your products, recycle old content, celebrate milestones, and more. 

Month-to-month plans start at $19 per month for up to 1,000 contacts, or you can save 30% at $13.30 per month for a two-year contract paid in advance or 18% at $15.58 per month for a one-year contract paid in advance. The basic Email Marketing plan includes all the autoresponder features, unlimited landing pages, and access to the Unlimited Website Builder. A free tier is available too.

It’s an excellent place to start if you’re a smaller business or brand new to email marketing. 

However, you’ll have to upgrade to a higher plan if you need more than one user or sales funnel. Plus, you get an automation builder with five workflows on the Plus plan. 

GetResponse also offers special tiers for mid-sized and larger companies. 

The Max tier delivers email marketing and SMS marketing features. It offers marketing automation features for your business as well. Up to 10 users are possible per account. 

The Max Squared tier includes all the features in Max, along with dedicated customer support options and consulting over marketing automation strategies. It provides an unlimited number of marketing email messages. It even allows for transaction emails, if desired. It has no limits on the number of users you have.

Both Max and Max Squared require you to contact GetResponse to receive a custom pricing quote.

Sign up for a 30-day free trial to see if GetResponse is right for you!

#7 – SendPulse — The Best Email Autoresponder for Multi-Channel Marketing

If you’re looking for an affordable way to automate your email processes and create chatbots for Facebook, SMS, or Telegram, SendPulse is an excellent choice. It’s a 5-in-one platform that combines email, web push, SMS, chatbot, and Viber communications. 

And with more than 1.3+ million users worldwide, they’re one of the most popular multi-channel marketing platforms on the market. 

Plus, their drag and drop email editor makes it easy to create beautiful, mobile-responsive emails in just a few clicks. And they offer more than 130+ pre-built email templates you can use to get started. 

You also get access to their autoresponder features, including:

• Visual automation builder for SMS, emails, and push notifications
• Form creator (pop-ups, embedded, and floating)
• Advanced segmentation
• Split A/B testing
• Resend unopen emails
• Subscriber ratings
• Reporting and analytics
• Built-in spam checker

With SendPulse, you can easily set up automations for abandoned carts, purchases, registrations, custom events, confirmations, re-engagements, and more. 

Plus, you can integrate SMS, chatbot, and push notifications into your automations as well. 

Keep in mind that you have to pay for each type of communication separately. For emails, pricing starts at $6.40 per month. This includes up to 500 subscribers, and the price increases depending on how many people are on your list. 

Alternatively, they also offer a pay as you go plan where you pay for a set number of emails. That plan starts at $32 for up to 10,000 messages. 

Pricing for their other services varies on usage, with plans starting at:

• SMS messaging — $0.024 per message in the US
• Push notifications — $11.40 per month for up to 30,000 subscribers
• Chatbots — $9.85 per month for up to 1,000 subscribers

You can also try each communication method with a limited free plan before investing. 

So, sign up for a free plan to see if SendPulse is right for you!

#8 – Convertkit — The Best Email Autoresponder for Bloggers and Podcasters

ConvertKit is an email marketing platform built by bloggers for creatives to develop their businesses, share their messages, make more money, and change the world.

From bloggers and podcasters to YouTubers, teachers, and authors, ConvertKit cares about helping you make a living doing what you love. 

Like most of the options on this list, it’s more than just an email autoresponder. You can create complex marketing automations, send hyper-personalized content, and automate your entire sales funnel all in one place. 

Plus, their visual automation builder is known for being intuitive and easy to use. 

So, you won’t need to spend weeks learning how to use it. 

As an email marketing platform, you get access to everything you need to turn visitors into paying customers, including features like:

• Landing page drag and drop designer
• Customizable email signup forms
• Email automations and workflows
• Landing page templates
• Intuitive email designer
• Unlimited email templates

With that said, it’s not the most advanced email autoresponder on this list. But if you’re a blogger or podcaster, it does everything you need it to without any complicated features you’re never going to use. 

ConvertKit offers a free forever plan for up to 1,000 subscribers. With it, you get unlimited landing pages and forms, email broadcasts, and lead tagging/segmentation. 

However, you don’t get any of the advanced automation features. 

So, I recommend trying ConvertKit out for free until you decide if it’s a good fit. From there, you can upgrade to one of their paid plans to get access to all the integrations and advanced automation tools. 

The Creator Plan starts at $25 per month for up to 1,000 subscribers and gets more expensive as your list grows. And they also have a Creator Pro plan starting at $50 per month with even more advanced features if you need them.

Sign up for a free 14-day trial to take ConvertKit for a test drive today!

#9 – VerticalResponse — The Best Email Autoresponder for Nonprofits

If you’re a nonprofit organization looking to connect with new visitors, VerticalResponse is an excellent choice. They offer a robust free plan (specifically for nonprofits) and a 15% discount for NPOs that use their platform. 

The specialized free plan includes 10,000 emails per month with the 15% discount going to high-volume senders who need unlimited emails every month. 

All you have to do is fill out an application form. Once they verify your 501(c)(3) status, they’ll add those additional email permissions to your account within two business days. 

On top of that, you also get access to features like:

• Intuitive drag and drop email editor
• Contact list management and segmentation
• Automated workflows for new contacts
• An HTML editor to further customize your emails
• Pre-built mobile responsive design templates
• A stand-alone landing page
• Customizable popup forms
• Simple analytics and reporting
• Award-winning customer service

Those are their core email features that come with every plan. However, they also offer more advanced features on their paid plans as well, including unlimited emails, no VerticalResponse branding, automated followups, advanced reporting, and A/B testing. 

Overall, VerticalResponse is dedicated to helping you make funding and donations go as far as they can. And if you need unlimited emails every month, their paid plans depend on the size of your list with pricing starting at:

1. Basic — $11 per month ($9.35 for NPOs)
2. Pro — $16 per month ($13.60 for NPOs)

Alternatively, you can pay as you go with email credits. The more credits you buy, the cheaper each email is, with the most expensive option starting at $0.025 per email. 

Sign up as a nonprofit to take VerticalResponse for a test drive today!

Methodology For Choosing The Best Email Autoresponder

Now that you know my top recommendations let’s talk about what makes these options great and how to decide which one is the right choice for your business. 

As you go through the process, don’t forget to think about these considerations. 

The Size of Your List

Most email autoresponders charge a monthly fee based on the number of subscribers you have. However, others charge by the number of emails you send every month. Some even offer pay-as-you-go options where you can buy credits in advance. 

So, it’s essential to consider your list’s size and how many emails you plan to send them. 

Type of Business

All of the options on this list are fantastic choices. However, some make more sense for different types of businesses. For example, ConvertKit is best for bloggers and other creative companies that produce a lot of content. 

And VerticalResponse is best for nonprofits, thanks to their unique free plan and premium discounts. Furthermore, Omnisend is specifically built for ecommerce stores. 

Visual Automation Builder

Every option included here offers a visual automation builder. They make automating your campaign a snap.

It may help to think about the different types of automation you plan to create. 

Then, layout how you can make that happen and ensure the email autoresponder you choose can do what you want it to do. 

Forms and Landing Pages

Forms and landing pages are how you get people to signup for your list. Every option here consists of these in some capacity.

Make sure the drag and drop editor to build them has a low learning curve. But most also include templates you can use, so you don’t have to start from scratch. 

Some providers may limit how many you can create. Be sure to carefully consider how many landing pages and forms you think you need. And choose a plan that gives you enough flexibility to do what you need. 

List Segmenting and Management

Proper list segmentation means you can send hyper-targeted messages to the right people at the right time. This personalizes your emails, depending on where people are in the customer journey. 

As a result, you can build better relationships and improve consumer engagement. 

So, list segmentation and practical management tools are essential to maximizing your desired outcome from your list.

And they may call them different things (i.e., ConvertKit calls it tagging). 

Make sure you choose an email autoresponder that lets you sort and manages your list how you want to so you can start sending hyper-targeted messages from day one. 

Emails Limits

Some platforms limit the number of emails you can send on a daily or monthly basis. However, others limit the number of subscribers you’re allowed to have instead. 

So, pay close attention to limits like these when making your final decision. 

Expanding Your Knowledge: Best Email Autoresponders

Summary

Constant Contact is our top pick for most users, and not without reason.

The tool is flexible, user-friendly, and packed with powerful features to help you grow and nurture your email list. But it may not be the right solution for every business. 

Different situations, industries, and business types call for various software. That’s why you shouldn’t make a choice blindly. Instead, use our methodology to narrow down options and identify the best email autoresponder most suitable for your business.