There’s a lot of talk about how the right form can boost conversion rates. You need X number of fields and don’t even think of…
Sherice Jacob
7 Awesome Visualization Tools to Bring Out Your Inner Graphic Designer
They say a picture is worth a thousand words—but online, a chart or infographic could be worth a thousand backlinks. What’s that you say? You’re…
11 Resources to Help You Create a Flat Design Responsive Site
2014’s web design slogan might as well be “Flat is Where It’s At.” All over the web, you’ll find dozens of tutorials, elements and examples…
Which Email Keywords Get the Highest Open and Click-Through Rates?
We’re fast approaching the 2013 holiday shopping season and marketing teams around the world have been shifting into gear as early as September to be…
Storyselling: When Your Customers Don’t Want to Be Sold
Everyone knows what storytelling is—but what about storyselling? Storyselling is the act of selling your product or service through telling a story. But this simple…
3 Ways Live Chat Software Can Improve Your Conversion Rates
If used correctly and as part of your overall customer service plan, live chat software has the ability to increase conversion rates by giving customers…
9 Tools that No Serious Online Writer Should Be Without
When it comes to writing for the web, competition is steadily growing fierce. We’ve had it drilled into our heads that “content is king” but…
16 Top Tools for Responsive Web Design
With the exponential adoption of mobile devices and smart phones, savvy web designers are turning to responsive web design as a panacea for all things…
Can Text Messages Increase Conversion Rates?
With the explosion of mobile marketing in the last few years, the race is on to interact with customers in a way that’s not only…
7 Steps to a High-Converting Email Marketing Campaign
“The money’s in the list!” Marketing gurus croon. But just creating a simple opt-in form and hoping that “if you build it, they will come”…