How Does Clicky Web Analytics Compare to Google Analytics (GA4)?
Clicky is a privacy-oriented, GDPR-compliant, and easy-to-use web analytics platform, built to circumvent a needlessly growing complexity in favor of a more streamlined approach to…
Google Analytics (GA4) Allows Only 2 Filters—Here’s Why You Shouldn’t Use Them
In Google Analytics 4 (GA4), you can use Data Filters to include or exclude event data from being recorded by the platform. New data filters
Hate Google Analytics? 5 Alternatives to Replace GA4
With the shaky transition from Universal Analytics (GA3) to Google Analytics 4 (GA4) in July 2024, users have grown increasingly dissatisfied with GA4’s features, its
7 Sales Copy Rules that Always Convert + 3 Examples
Sales copy is a persuasive text designed to push customers into taking some kind of action, like buying a product, signing up for a course,
Top AI Copywriting Tools (Strengths and Weaknesses)
Today, with the meteoric rise of large language models (LLMs), copywriting is advancing at an alarmingly rapid rate. Those who fail to keep up with
Google Analytics for Beginners (That Don’t Want to Use GA4)
This guide is aimed at users who want to leverage the most effective GA4 functionalities and skip the rest. We’re going to cut through the
Abandonment Rate: What’s Normal and How to Fix It
Abandonment rate is the percentage of people that leave after initiating an action. More specifically, the phrase “abandonment rate” typically refers to: To calculate the
101 Best-Performing Headline Formulas for More Clicks
Headline formulas are templates for consistently writing effective headlines over time. They provide the scaffolding for composing head-turning messages that capture the audience’s attention and