Oversized Hero & Background Images: Unfounded Fad or Conversion Booster?
You see them everywhere these days—oversized images used for product hero shots, or a large photo as a background image in lieu of whitespace. Using…
The Ultimate Guide to Finding and Using Images in Your Content
You get it, I know. Content is important for marketing your business, ranking in search engines and attracting well-qualified, eager-to-buy customers. What you may not
Facebook Hashtags: To Use or Not to Use… That’s the Question
The blog at CrazyEgg got a question from a reader recently, wondering about Facebook hashtags. The reader wanted to know if it was worth using
5 Fundamental Guidelines for Ecommerce Usability Design
Brick and mortar storefronts are still a great way for businesses to earn clientele—but to make it in retail in today’s market, the brick and
Integrate Your Website & Facebook with These 7 eCommerce Apps
When you think of Facebook, the word “e-commerce” doesn’t generally come to mind. What if you could engage your customers on Facebook, not just on
3 Can’t-Miss Tips for Optimizing Social Media Content
When someone says, “Everyone else is doing it,” I generally turn and run. That’s just not a good reason for doing… anything. But when it
How To Set and Run a Hashtag-Driven Twitter Chat
Tweetchats are pretty much the best thing ever: the way of both utilizing a fairly recent form of social media, while incorporating an all-but-dead concept
The Truth About B2B Lead Gen: What Really Works
Want to know the biggest challenge in B2B marketing? It has nothing to do with what color tie you should wear in a presentation. In
