7 Key Email Marketing Metrics + Tips To Improve Each One
When you really understand your email marketing metrics, you know the biggest levers to pull to get new customers and make more sales. Nearly all…
Export traffic segment reports in Web Analytics to CSV
You can now export data tables for each of your audience segments as a CSV. Each row contains metrics for each segment — meaning you
Heap vs. Google Analytics: Each Tool’s True Strengths
Trying to decide whether to use Heap or Google Analytics? Heap is best if you don’t have time, energy, or interest in learning Google Analytics
Product Update: Get AI Analysis on website Survey responses in Crazy Egg
Crazy Egg now performs AI Analysis on responses to Surveys on your website, identifying common trends in visitor feedback and suggesting how to practically address
Do AI Website Builders Follow UX Best Practices? We Put Them To The Test
Most AI website builders promise instant, professional-looking websites with a single prompt. But do they actually follow best practices? To find out, I put 19
Does Quora Marketing Still Work? Yes. Here’s 5 New Ideas
Most marketers have written off Quora. Big mistake, especially since Quora is one of the top-cited websites in Google AI Overviews. While everyone’s fighting for
The 4 Best Google Optimize Alternatives That We Recommend
Looking for the best alternatives to Google Optimize? We recommend Crazy Egg, VWO, Optimizely, and AB Tasty. Keep reading to find out why—and see which
How To Create A Crisp, Useful Buyer Persona (No Fluff)
Most buyer personas have as much depth as a middle-school book report: fictional profiles with stock photos, generic hobbies, and surface-level traits. Then there are