How To Build Your Own Custom Google Analytics Dashboard
You have probably already figured out that I’m a bit of an analytics nut. Not only do I use Google Analytics but I also use…
5 Killer Examples of Retention Email Marketing
Everyone sends newsletters these days and for good reason: they work. But what emails are you sending to specifically ensure your customers come back and buy again? None?
5 Ways To Pay For Twitter Exposure
When it comes to social advertising, most of what you hear about is Facebook. Then a little about LinkedIn. But not much about Twitter. If
Email Marketing: The Cold Hard Truth About Frequency
Email marketing frequency has been a heated topic for years now. Some people believe one thing, others another. In virtually every argument I’ve ever seen,
22 Image Editing Tools to Make Your Pictures Pop!
Point. Click. Now what? It’s now easier than ever for digital marketers and content creators to take photos and find images, but what can you
How To Use Google Analytics New Attribution Modeling Tool (And how to get it)
One of the knocks on Google Analytics has been the way it handles goal attribution. Translation: the way that Google Analytics currently gives credit to
The Essence of Google AdWords in 876 Words
Thanks to an unexpected Amazon.com gift card from a consulting client, I’ve been reading Tim Ferriss’ new book, The Four Hour Chef. Now, honestly, I
5 Lessons To Learn From The Biggest Brand Blunders of 2012
In business, it’s important to learn from your mistakes. Even better is to learn from other people’s mistakes. What lessons can we learn from AdWeek’s
