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The 5 Best Website Optimization Tools Compared
Your website might be losing visitors without you even knowing it. Slow load times, confusing navigation, or pages that don’t show up in search results…
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The 31 Best Homepage Design Examples for Your Website
The first step in winning over more customers is to understand the essential elements that…
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7 Call to Action Examples You Have Never Seen Before
At great risk to my sanity, I went to find call to action examples (CTAs)…
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A/B Testing Basics: How to Get Valid, Actionable Results
If you’re not A/B testing your site, you’re leaving money on the table. The only…
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Expert insights on marketing, conversions, and usability from the Crazy Egg team
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Product Update: Google Analytics 4 (GA4) Integration for Crazy Egg A/B Tests
You can now use Google Analytics 4 (GA4) to analyze and segment engagement metrics, for each of your A/B Testing page variants on Crazy Egg….
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Mouseflow vs. Smartlook: Each Tool’s True Strengths
Mouseflow is best for website-focused teams that want powerful heatmapping and funnel analytics based on individual user sessions. Smartlook is better for product, SaaS, and…
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Font Psychology: How Typeface Shapes Meaning and Trust
Font psychology matters for web design because the style of text you choose has an immediate impact on website visitors. Do they trust your brand?…
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Lucky Orange vs. Hotjar: Each Tool’s True Strengths
Lucky Orange is best if you want fast, affordable insights into user behavior with minimal setup needed. Hotjar is a better choice for website-based product…
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What Is the Buyer Journey and How To Clarify Each Step
The buyer journey is a practical way for marketers to describe how people discover a brand and decide to make a purchase. It doesn’t accurately…
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