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The 5 Best Website Optimization Tools Compared
We rounded up our top five favorite website optimization tools, starting with the multi-tool pocketknife of web optimization: Mangools. We love Mangools because it’s so…
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The 31 Best Homepage Design Examples for Your Website
The first step in winning over more customers is to understand the essential elements that…
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7 Call to Action Examples You Have Never Seen Before
At great risk to my sanity, I went to find call to action examples (CTAs)…
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A/B Testing Basics: How to Get Valid, Actionable Results
If you’re not A/B testing your site, you’re leaving money on the table. The only…
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Expert insights on marketing, conversions, and usability from the Crazy Egg team
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Product Update: Google Analytics 4 (GA4) Integration for Crazy Egg A/B Tests
You can now use Google Analytics 4 (GA4) to analyze and segment engagement metrics, for each of your A/B Testing page variants on Crazy Egg….
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Using AI to Create Marketing Assets? Don’t Let Aversion Kill Your Engagement (Research-Backed Analysis & Guide)
Is it OK to use AI to create marketing assets? If quality is unaffected (or even better), does it matter? Why would consumers care if…
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The 4 Best Lucky Orange Alternatives
Looking for the best Lucky Orange alternative for analytics? We recommend Crazy Egg for affordable web analytics with a hearty side of A/B testing, surveys,…
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What Is Multi-Armed Bandit Testing and When To Use It
You’ve probably heard about multi-armed bandit testing as an alternative to traditional A/B tests. The appeal is obvious: why keep sending half your traffic to…
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7 Key Email Marketing Metrics + Tips To Improve Each One
When you really understand your email marketing metrics, you know the biggest levers to pull to get new customers and make more sales. Nearly all…
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